It's all about the written word...

Celebrating three years in publication. Thank you for visiting often!

Monday, April 4, 2011

Blending Traditions

      Two leaders in social communication announce a partnership that blends traditional artistry with twenty-first century technology. Bernard Maisner Studio and Paperless Post are releasing an exclusive line of hand-painted and hand-lettered designs created by Bernard Maisner specifically for online usage. In addition to brand new designs, many of Maisner’s famous paper images, along with his inimitable and elaborately flourished calligraphy, have been adapted to an online format. From hand-painted cocktail party invitations to engraved note cards and hand-lettered greetings, the pieces are offered for a variety of occasions. 
Mainser's retail line, which is sold at Bergdorf Goodman, Gumps and Neiman Marcus, and his custom invitation work, are among the most sought-after stationery in the world. He can produce only a limited amount each year, since all the calligraphy and design is done by his own hand. Outside of his collaboration with Paperless Post, all of Maisner’s retail and custom designs are engraved on 100% cotton paper. By contrast, Paperless Post invitations and cards are designed and delivered online. The company was founded by brother and sister, James and Alexa Hirschfeld.

No comments:

Post a Comment